Rádios
Podcasts
Business To Human de R.R. Donnelley

Business To Human de R.R. Donnelley

R.R. Donnelley

Business to Human is a podcast that curates conversations with marketing leaders sharing the breakthrough marketing strategies that actually connect with people. Each episode shines a light on tough challenges, inevitable failures and heroic victories. We explore the common threads between every unique marketing challenge and the characteristics of each individual situation. Everyone thinks they can do marketing, but Business to Human proves marketing that can really connect with its audience is a bonafide superpower.

If you’re looking for a community of marketers unwilling to settle for “good enough,” you’ve come to the right place.

Welcome to Business to Human!

Categorias: Negócios

Ouvir último episódio:

Food industry marketers, are you beating the heat this year with your campaigns? In this episode, co-hosts Alexa Bennett and April Masters discuss strategies restaurant marketers can use to be more relatable to their customers. . We share tips for offering deals and leveraging restaurant apps, and discuss the challenges of dining out on the go. We also explore the significance of loyalty programs for restaurant businesses and stress the need for multi-faceted loyalty programs that provide rewards and value to repeat customers. You will also learn about our personal experiences with various restaurant loyalty programs.

We Discuss: