The Purposeful Banker de Q2
Q2
Categorias: Negócios
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Gen Z is redefining loyalty, purpose, and primacy in banking, and fintechs are leading the charge in creating experiences that resonate with the Gen Z audience. In this episode, Spiral CEO Shawn Melamed joins The Purposeful Banker to share a fintech playbook that helps banks and credit unions attract and engage Gen Z through gamified, purpose-driven experiences that grow deposits, deepen relationships, and make banking feel personal.
Related links:
[Website] Spiral | Grow Deposits and Engage With Impact
[LinkedIn] (8) Shawn Melamed | LinkedIn
[Survey] q2.com/podsurvey
[Transcript] https://hub.q2.com/resources/col/pf/inside-gen-z-a-fintech-playbook
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351 - Inside Gen Z: A Fintech Playbook That Works Tue, 04 Nov 2025 - 0h
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350 - What Is Fraud Intelligence? Tue, 21 Oct 2025 - 0h
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349 - Inside Gen Z: The Story Behind the Numbers Tue, 07 Oct 2025 - 0h
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348 - Inside Gen Z: Lessons in Loyalty Tue, 23 Sep 2025 - 0h
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347 - Take the Emotion Out of Relationship Management Tue, 09 Sep 2025 - 0h
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346 - Unclogging the Bottleneck of Treasury Onboarding Tue, 26 Aug 2025 - 0h
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345 - Insights From SMBs on the Digital Experience They Need Tue, 12 Aug 2025 - 0h
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344 - How AI Beat the Bad Guys Tue, 29 Jul 2025 - 0h
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343 - From Pain to Profit: Fixing Treasury Repricing at the Source Tue, 15 Jul 2025 - 0h
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342 - Give Small Businesses the Reasons to Choose You Tue, 24 Jun 2025 - 0h
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341 - Secrets to Keeping Corporate Clients Happy Tue, 10 Jun 2025 - 0h
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340 - Are You Leaving FX Money on the Table? Tue, 27 May 2025 - 0h
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339 - Fighting Account Takeover and Email Compromise in Business Banking Tue, 13 May 2025 - 0h
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338 - Four Steps for Small Business Success, Part 2 Tue, 29 Apr 2025 - 0h
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337 - Writing the Recipe for Instant Payments Tue, 15 Apr 2025 - 0h
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336 - Tech, Touch, and Trust in Commercial Banking Tue, 01 Apr 2025 - 0h
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335 - Four Steps for Small Business Success: Part 1 Tue, 18 Mar 2025 - 0h
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334 - The State of Fraud in Banking Tue, 04 Mar 2025 - 0h
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333 - Webinar Sneak Peek: Fraud Orchestration With Datos Insights Tue, 25 Feb 2025 - 0h
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332 - Business Banking Is Relationship Gold for Credit Unions Tue, 18 Feb 2025 - 0h
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331 - Making the Case for Positive Pay Tue, 04 Feb 2025 - 0h
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330 - 2025 State of Commercial Banking Preview Tue, 21 Jan 2025 - 0h
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329 - Creativity Is Your North Star Tue, 07 Jan 2025 - 0h
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328 - From Submarines to Banking: Navigating Technological Paradigm Shifts Tue, 17 Dec 2024 - 0h
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327 - Small Business: Fragmentation, Segmentation, and Beyond Business Mon, 02 Dec 2024 - 0h
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326 - One Credit Union's Contrarian Approach to Commercial Banking Tue, 05 Nov 2024 - 0h
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325 - The Business Time Machine Tue, 22 Oct 2024 - 0h
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324 - So Let's Talk About Fraud Tue, 08 Oct 2024 - 0h
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323 - Battling Business Nihilism Tue, 24 Sep 2024 - 0h
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322 - Win Where You Want to Win With SMBs Tue, 10 Sep 2024 - 0h
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321 - It Started With a Dream Mon, 19 Aug 2024 - 0h
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320 - ERP Integration: A Complicated Necessity Tue, 06 Aug 2024 - 0h
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319 - Balancing AI With Security and Compliance Tue, 23 Jul 2024 - 0h
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318 - Beyond the Hype: The Real Implications of GenAI on Banking Tue, 09 Jul 2024 - 0h
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317 - Marketing Magic and the New Meaning of Engagement Tue, 25 Jun 2024 - 0h
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316 - View From the C Suite: Perspectives on Deposit Growth, Fraud, and Talent Management Tue, 11 Jun 2024 - 0h
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315 - At the Intersection of Treasury and Technology Tue, 21 May 2024 - 0h
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314 - Welcome Back, Dallas Wells Tue, 07 May 2024 - 0h
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313 - Instant Payments Are Here: Now What? Tue, 16 Apr 2024 - 0h
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312 - The Banking Industry From a Reporter's View Tue, 26 Mar 2024 - 0h
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311 - The Quest for Deposits: What's Working Now and What Will Work Eventually Tue, 12 Mar 2024 - 0h
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310 - Constant Leadership for Changing Times Tue, 27 Feb 2024 - 0h
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309 - An Industry in Transition: Chatting with Leda Glyptis Tue, 13 Feb 2024 - 0h
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308 - In the Headlines: Earnings, AI, and Basel Tue, 30 Jan 2024 - 0h
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307 - 2024 State of Commercial Banking Preview Tue, 16 Jan 2024 - 0h
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306 - Regulatory Ripples: Basel III in 2024 Tue, 19 Dec 2023 - 0h
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305 - Digital Designed for Growth Tue, 05 Dec 2023 - 0h
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304 - How Can AI Deliver Real Value for Banking? Tue, 21 Nov 2023 - 0h
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303 - Fall Market Check-In Tue, 07 Nov 2023 - 0h
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302 - The Beauty You Don't Get From Beast Mode Tue, 10 Oct 2023
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