The Purposeful Banker

The Purposeful Banker de Q2

Q2

The Purposeful Banker podcast is focused on the issues, industry topics, and concerns on the minds of bankers, especially in the commercial banking market. From market trends to business strategy, listeners get insightful, concrete information to help them build stronger financial institutions.

Categorias: Negócios

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Gen Z is redefining loyalty, purpose, and primacy in banking, and fintechs are leading the charge in creating experiences that resonate with the Gen Z audience. In this episode, Spiral CEO Shawn Melamed joins The Purposeful Banker to share a fintech playbook that helps banks and credit unions attract and engage Gen Z through gamified, purpose-driven experiences that grow deposits, deepen relationships, and make banking feel personal.

Related links:

[Website] Spiral | Grow Deposits and Engage With Impact

[LinkedIn] (8) Shawn Melamed | LinkedIn

[Survey] q2.com/podsurvey

[Transcript] https://hub.q2.com/resources/col/pf/inside-gen-z-a-fintech-playbook

Episódios anteriores

  • 351 - Inside Gen Z: A Fintech Playbook That Works 
    Tue, 04 Nov 2025 - 0h
  • 350 - What Is Fraud Intelligence? 
    Tue, 21 Oct 2025 - 0h
  • 349 - Inside Gen Z: The Story Behind the Numbers 
    Tue, 07 Oct 2025 - 0h
  • 348 - Inside Gen Z: Lessons in Loyalty 
    Tue, 23 Sep 2025 - 0h
  • 347 - Take the Emotion Out of Relationship Management 
    Tue, 09 Sep 2025 - 0h
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